Tuesday, January 16, 2007

Jon Udell: Hunting the elusive search strategy

A thought provoking article. Makes me think that I need to record queries, outcomes and lateral moves.

Jon Udell: Hunting the elusive search strategy: "Last night an old friend who runs a small software company confessed a secret. When he and his staff answer technical questions for clients, they are often 'only' searching Google. At one point, he even asked a client: 'Do you really want us to search Google for you at $100/hour?' Yes, in fact they did."

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